Gathering the necessary information is the first step. MBA assists you in the analysis of the information with the goals of:

• Trend analysis of sales and service levels
• Correlations of CSI to other portions of survey
• Market demographics
• Segmentation of client base for future marketing based on a matrix of responses
• Sales management
• Inventory management
• Service level management

MBA can sort the data and group those that are most apt to purchase at a given time and identify how each individual needs to be approached for maximum potential. Based on the recommended approach, MBA can assist you with the approach.